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Why Pay More For “Professional” Grade Garage Door Openers?

Here’s a question that we encounter fairly often in our industry - particularly when people are pricing a new garage door opener. People often wonder, “why should I pay $100 to $150 more for a ‘professional’ model garage door opener when the home improvement store carries the same thing?” The simple answer? It’s not the same thing. Here’s the reason’s why:

1) The brands you purchase at the “big box stores” are usually manufactured by the same companies that make higher-end professional grade openers, but the store-bought models are cheaper for a reason. They are built using cheaper or “more economical” parts to keep the price down. This means some parts which are made of metal on professional models will be made of plastic on the box store models. It also means other issues.  For example, chain driven openers will usually involve the use of half chain and half cable on a box store model versus a completely solid chain on a professional model.

2) Your rail system will be weaker. Our LiftMaster professional model openers use a solid steel full-length opener rail. Home improvement store models, even those made by LiftMaster (Chamberlain), do not. The rail systems for the store-bought models come in pieces so that they fit neatly into a single box for easy shipping and customer purchase. This means they must be assembled and are inherently weaker due to all of the joints on the rail. This becomes evident when the opener is in use as you can see the flexing of the pieced rail. This can sometimes cause problems, especially with larger doors.

3) Professionally installed openers come not only with the manufacturer’s warranty but also with our company warranty. As with any product we install, we give you a one-year warranty that covers not only any product defects or problems that may occur but also any labor and parts costs associated with fixing the problem.

In a nutshell, you get a lot more for your money. Most people don’t realize that if you plan on purchasing a box store model and then having someone install it for you, you will usually end up paying nearly the same price as a professional grade, professionally installed product. The differences being a) it isn’t professional grade and b) you won’t have the added security of the company warranty. It’s the age-old saying of “you get what you pay for.” Give us a call today and we’ll be happy to answer any questions you may have about your next opener - even if you don’t buy from us!

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